Salty Little Sliders

An outdoor lifestyle & apparel brand grows up.

A children’s book and a call to adventure, Stacy Forrester founded the inclusive brand to encourage kids to be active in exploring their world. We worked with Stacy to codify that brand philosophy and its brand identity.

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PROJECT DELIVERABLES

Brand Strategy

Brand Voice & Story

Brand Identity

Website Design

The problem we solved:

The challenge was to guide Salty Little Sliders in maturing its brand presence while preserving the soul that makes it special. Through a comprehensive brand strategy, we unearthed the heart of Salty Little Sliders, weaving together its narrative, visual identity, and market positioning into a cohesive story.

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Cultivating a Brand's Growth

Salty Little Sliders, more than just a children’s book, represents a vibrant call to adventure and a life philosophy embracing inclusivity and active exploration. Founded with the vision of encouraging children from diverse backgrounds to engage with the world, the brand sought to articulate and amplify this ethos more effectively.

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